How Facebook Is Replacing Ad Agencies With Robots

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This piece from Business Insider’s Jim Edwards caught my eye this morning and is a great insight into the changing world of digital advertising. As we at Biz Wisdom prepare to launch our own Facebook advertising services, which will make use of exactly the sort of technologies which Jim discusses, I thought it interesting to read that some see this as the “death” of the agency.

This of course could not be further from the truth. Technology is driving a new wave of digital marketing agencies who are able to plug into Jim’s “robots” and make them work for businesses to drive sales and leads.

Nevertheless it is an interesting read and Jim certainly has his finger on the pulse of recent Facebook advertising trends.

If you are interested in trialling the sorts of technology discussed within this article for your business, please contact us today


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