Podcast | Brandwidth® Episode 42: All About Marketing Orientation

In this episode of the Brandwidth® Podcast, BizWisdom’s Sam McEwin joins Brandwidth cohost and brand strategist Dean Millson to get real about what it means to be truly market-oriented, and why it’s a game changer for your brand.

They cover:

• Market vs. product vs. competitor focus (and why it matters)
• Breaking out of your own assumptions
• Real-world examples of brands doing it right
• Tools like customer interviews, surveys & Net Promoter Score (NPS)
• Simple steps to align your strategy with what your market actually wants
  
  

Fun, sharp, and packed with insights — this one’s for marketers, founders, and brand builders who want to win by listening smarter.

Tune in now and level up your customer game!