Podcast | Brandwidth® Episode 50: What is Brand Health for Small & Medium Businesses?

In this episode of the Brandwidth® Podcast, BizWisdom’s Sam McEwin joins Brandwidth cohost and brand strategist Dean Millson dive into how small and medium-sized businesses can measure and improve brand health — without expensive tools or complex metrics.

Here’s what you’ll learn:

  • What brand health really means (and why it matters for SMBs)
  • Practical ways to track performance without a massive spend
  • How to use category entry points to understand your audience
  • Why context matters for local and niche businesses
  • Smart, scalable ways to build brand visibility and engagement

Whether you’re running a small agency, local firm, or niche product brand, this episode gives you the tools to track and grow with confidence.


Tune in and take your brand’s pulse, on your terms.

1 min read